⟶ / 01 — Summary
In a sentence
Content strategist graduating as top scholar in Digital Marketing Communications at KU — turning audience insights into campaigns that connect, convert, and sound like a real human wrote them.
⟶ / 02 — Experience
Where I've worked
Sep 2025 — May 2026
Content & Social Account Executive
Crossroads Creative ✦ KU Capstone Agency
- Led a team of a six-student agency for an integrated Gen Z financial-wellness campaign.
- Owned audience research: 200+ survey respondents, long-form interviews, and a 14-brand competitive audit synthesized into four personas.
- Led social, brand voice guide, and paid media plan that informed every downstream creative decision.
- Designed, presented to clients, and co-authored a 120+ page campaign book delivered to faculty review and earned an A+ final grade.
Jun 2025 — Aug 2025
Digital Marketing Intern
Monsees Mayer ✦ Kansas City
- Produced paid social, web copy, and email content for a regional law firm — translating dense legal subject matter into approachable, search-friendly content.
- Drafted on-page SEO updates and managed Constant Contact email sends with consistent open-rate gains across the internship.
- Partnered with the marketing director on creative briefs, asset reviews, and weekly performance check-ins.
May 2024 — Jan 2025
Social Media & Visual Content Manager
KC Media Team ✦ Kansas City
- Managed multi-client social calendars across LinkedIn, Instagram, and Facebook for small-business clients in the metro.
- Shot, edited, and published original photography and video — including event coverage, product, and lifestyle content.
- Designed campaign graphics in Canva and Adobe and scheduled across Buffer and SocialPilot.
Aug 2022 — Present
Executive Officer Roles
Sigma Kappa ✦ Panhellenic Chapter
- Active member since freshman year — contributing to chapter content, professional development, programming, and recruitment.
- Helped lead 275+ members through the positions of Vice President of Academic Excellence and Vice President of Internal Operations.
May 2021- Jan 2023
Billboard Design Intern
J. Russell Communities
- Designed community-focused advertisements and billboards using Canva, Photoshop, and Lightroom.
⟶ / 03 — Education
Where I studied
University of Kansas
B.S. Journalism ✦ Digital Marketing Communications ✦ May 2026
William Allen White School of Journalism & Mass Communications. Top scholar distinction. KAT honor — top 3% of the journalism school.
Selected coursework: Strategic Communications Capstone, Data & Research in DMC, Intro to Digital Marketing, Brand Storytelling, Visual Communication.
⟶ / 04 — Honors & recognition
A few highlights
KAT honor
Top scholar highest distinction
Dean's list
Capstone A+ grade