Four industries. One content strategist.
Social media and visual content manager at KC Media Team — running brand, social, and production across real estate, home services, food & beverage, and home remodeling. Different audiences, different platforms, different conversion goals — same standard of craft.
The numbers.
What it actually looks like.
KC Media Team is a Kansas City marketing agency that runs multi-brand social media marketing across home-service, remodeling, catering, and lifestyle industries — managing content strategy, posting calendars, performance analytics, and lead generation across every platform that matters.
My role: own the social and visual content function across that full client roster. Photo and video production for residential and commercial properties. Brand-specific design systems built in Adobe Creative Suite and Canva. AI tools, SEO, and analytics layered on top — so the creative isn’t just pretty, it’s measurable.
The case studies below pull out one client per industry to show how the work translates across categories with very different audiences, conversion goals, and brand voices.
Pick an industry.
Real estate — Keller Williams agent
When good photos turn 234 days on market into sold. → See the case study
Food & bev — Tami's Tasty Tables
Brand-new business → 1 organic conversion a week. → See the case study
Remodeling — Refined Interiors
From near-zero leads → 50+ inbound, 13 converted. → See the case study
The stack.
Production: Canon 5D Mk II + Canon 6D Mk II (60fps video), DJI Ronin S, DJI Mavic drone. Adobe Lightroom, Photoshop, Premiere Pro, Audition. Canva and Adobe Express for templated brand systems. AI for copy refinement, content ideation, and SEO research.
Strategy & ops: Multi-brand posting calendars, content cadence, theme planning. Meta Insights, Google Analytics, LinkedIn campaign data. Keyword strategy, on-page copy, web content collaboration. Voice books, visual systems, and content pillars per client.